Tracked events
We track the following in-app events
screen_view
Occurs when a user views a specific screen or page in the app.
view_cart
Happens when a user views the contents of their shopping cart.
add_to_cart
Indicates that a user has added an item to their shopping cart.
remove_from_cart
Signifies that a user has removed an item from their shopping cart.
begin_checkout
Marks the start of the checkout process by a user.
app_install_android
Tracks the installation of the app on an Android device.
app_install_ios
Tracks the installation of the app on an iOS device.
view_item
Records when a user views an item in the app.
search
Captures when a user performs a search within the app.
add_to_wishlist
Indicates that a user has added an item to their wishlist.
remove_from_wishlist
Signifies that a user has removed an item from their wishlist.
view_item_list
Records when a user views a collection in the app
notify_back_in_stock
Notifies when an item previously out of stock is back in stock.
apply_coupon
Tracks when a user applies a coupon code on cart
remove_coupon
Tracks when a user removes a previously applied coupon from the cart
login
Indicates that a user has logged into their account.
signup
Indicates that a user has signed up for an account.
add_shipping_info
Records when a user adds shipping information during checkout.
purchase
Indicates that a user has completed a purchase.
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