Setup a Facebook developer app
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To send in-app events to Meta Ads, you need to create an app on Facebook Developers and share access with Appbrew. Follow these steps:
Click "Get Started" and log in with your Facebook account.
On the Facebook Developers dashboard, click "My Apps" (top right).
Click "Create App".
Select "Other" as the app purpose.
Choose "Business" as the type.
Enter the App Name (this will be public-facing).
Provide a Contact Email.
Click "Create App".
Your app is now created, and you will be redirected to its dashboard.
Go to "App Roles" > "Roles".
Click "Add Developer".
Enter the Appbrew Developer ID: 100082945396304.
Confirm the action.
Your app is now set up and shared with Appbrew for integration with Meta Ads.
Visit the website.
Open your app on the dashboard.