You May Also Like
Last updated: August 5, 2025
Feature Overview
The "You May Also Like" feature is a product recommendation module that appears on your Product Detail Pages (PDPs) to encourage discovery, increase customer engagement, and boost sales. By showcasing related or complementary products, this feature helps customers explore more of your catalog—without leaving the current product page.
Whether it’s a similar style, an accessory, or a bestseller from the same collection, this section gives shoppers a reason to keep browsing and buying.
What It Does
When a customer visits a product page, the system automatically displays a visually engaging carousel or grid of other relevant products. These recommendations are curated based on your store’s configuration and metafield data.
Example recommendations:
Related: Similar style, category, or type
Complementary: Items that pair well with the current product
Key Benefits
Boost Conversions: Promote cross-selling and upselling directly on the PDP
Drive Discovery: Surface more products to keep shoppers engaged longer
Enhance UX: Create a modern, content-rich product page experience
Flexible Design: Tailor the widget’s appearance to match your brand
Configuration
The feature is fully configurable through your store’s dashboard and uses Shopify product metafields as its data source.
Data Setup
A product metafield (e.g.,
custom.recommendations) is used to store either:A collection handle or ID
A list of individual product references
This metafield is then linked to the "You May Also Like" block on the PDP.
Automation Options
You can bulk-assign collections to product metafields for quicker onboarding
Set up a Shopify Flow to auto-populate the metafield for new products based on tags, categories, or business logic
Use duplicate collection IDs where needed to mirror recommendations across multiple products
Block Configuration Options
SettingDescription | |
Product Info Toggle | Show or hide product name, price, ratings, wishlist icon, or "Add to Cart" |
Design Layout | Choose between horizontal scroll (carousel) or grid view |
Theme Styling | Select from design themes like Minimal, Brutalist, Plexis, Orbit |
Badge Display | Enable discount corner badges or promotional labels |
Layout Customization | Control padding, border radius, font sizes, and hover effects |
Order of Elements | Define display order: image, title, price, badges, etc. |
Feature Use Cases
Cross-Selling and Upselling
Recommend accessories or complementary items (e.g., pants for a shirt)
Display higher-end alternatives or bundles
Visual Product Discovery
Show similar designs, materials, or trending styles
Surface seasonal, thematic, or category-based collections
Promotional Targeting
Highlight discounted products tied to a campaign
Promote limited edition or back-in-stock items from the same category
Customer Retention
Keep users engaged longer with endless browsing
Reduce bounce rate by offering alternative choices
Troubleshooting / FAQ
1. Why is the “You May Also Like” section not appearing?
Ensure the product metafield is created and populated in Shopify (with product references or a collection ID)
Verify the block is correctly configured in the visual editor or theme
If using automation (e.g., Shopify Flow), confirm the flow is active and functioning
2. Can I automate the recommendations for each product?
Yes. Many merchants use Shopify Flow to auto-assign collections or products to metafields based on product type, tags, or vendor. This allows scalable, dynamic population of recommendations.
3. Is it possible to include videos in the recommended product section?
Currently, videos cannot be pulled into cross-sell areas on the PDP due to Shopify's limitations with video rendering in metafield-based blocks.
4. Can I customize the layout for mobile and desktop separately?
Yes. The feature is fully responsive. It supports:
Grid layout for desktop
Horizontal scroll or swipe-friendly carousel for mobile
Smooth touch behavior and no layout shift on load
5. Can I control which specific products appear per item?
Yes. You can either:
Link a specific collection that contains your handpicked recommendations
Use a metafield to reference individual products manually
6. Will this slow down my page speed?
No. The module is optimized for performance:
Lazy loads product data only when needed
Avoids layout shifts with consistent image dimensions
Ensures fast and seamless experience even on mobile
With "You May Also Like", your store gains a high-impact, low-effort way to keep customers engaged, elevate product visibility, and drive incremental revenue—right from your product pages.
Let your PDPs sell smarter—automatically.